When creating the right design solution for your marketing needs, each clearly defined stage becomes an important milestone in bringing your new product or service to the market.
Design projects tend to follow these four steps:
1.    discover – forming your ideas, having identified the need for a new product or service
2.    define – refining ideas, establishing the business objectives of creating this new product, ongoing management of the design project
3.    develop – creating a prototype of your new product and testing it in order to see if it performs as it is designed to do
4.    deliver – producing and launching the product or service
Dividing the design process up in this way can help you to develop and plan the timetable for your new project.