General Data Protection Regulation (GDPR)

Great tips when preparing for the General Data Protection Regulation (GDPR) from ico.org You should make sure that decision makers and key people in your organisation are aware that the law is changing to the GDPR. They need to appreciate the impact this is likely to...

Who are your main visitors?

This might seem like an obvious question until you dive deeper. For one thing, the primary user of your product or service isn’t always the person doing the research on the purchase. You might be selling engine components to a car manufacturer and assume...

Clarifying The Complex

How we built a clear brand proposition for a highly expert pensions consultancy Isinglass are a small team of leading professionals in their field who provide consultancy services to companies large and small about all aspects of their pension programmes. Needless to...

Experience isn’t everything

(BUT IT CERTAINLY HELPS) We’ll be honest. Here at One Hat Design we’ve been around a bit. We were working in design and branding when digital referred to watches and Apple to a fruit. Over the decades we’ve transitioned from being an agency that worked mainly in print...

Neenah Classic by Design Army bring back a 50’s look

Consultancy Design Army has redesigned paper brand Neenah’s Classic range, alongside art directing a brand campaign. Design Army redesigned the colours and textures of the paper, initially working with physical paints to invent a new palette for the brand. It also...
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